D-Rev’s Krista Donaldson on “Design Gone Good”
At Autodesk ‘Design Night’ on September 4th, 2014, D-Rev’s CEO Krista Donaldson gave a brilliant presentation on “Design Gone Good” to a sold out crowd in the Autodesk Gallery. In this video, she illustrates how design can truly make a difference in people’s lives around the world. Using examples from D-Rev’s work in India, she explains how her organization has learned to think in terms of systems as opposed to products, leverage users and partners to adapt and scale, and iterate approaches to impact assessment.
I think when we talk about impact design, it is not just about what our products do, or how we can change industries, but ultimately about the greater good. As Nkosozana Dlamini-Zuma, Chairwoman of the African Union once said, It is important to understand that development is not a ‘nice to have;’ it’s essential for peace, for stability, and for progress in the world.